Professional E-mail Writing


Requirement 2:

Professional E-mail – 10 POINTS

Send an E-mail (10 points) to the Mayor of the city you selected (which will be your professor). You will discuss the business you chose, and why you feel this business will work for the particular city. You will write it in

first person

, .This needs to be a professional E-mail, so please

do not reference our class in any way

. Make sure your name is in the signature. You are writing this informative E-mail as a potential business owner to the Mayor of the city you selected (which will be your professor). You are pretending the professor is the mayor and you’re informing me of your new business coming to the city.

LA, Habra Heights’ Demographics and Business Proposal MEMO Report
Student’s Name:
Instructor’s Name:
TO: Dr. Lambe Papoulias
FROM: Susan Brown
DATE: February 8, 2018
SUBJECT: Business Idea for LA Habra Heights Town, California
La Habra Heights is a small town in Los Angeles County. This town was chosen due to its small
population, strategic location and a larger population in the town is made of older people above
the age of 50 years and young people below the age of 18 years. It is also easy to determine a
business idea for a small town than a very large town.
La Habra Heights has a population of 6,435 as of August 2017 according to U.S Decennial
Census. Out of this population, 56% are over the age of 45 years and 18% are below the age of
18 while the remaining 26% are scattered in between. This shows that population is well spread
but the majority being the young children and teenagers, and the older people. Simply the town
has got many retirees as well as young children. 99% of households live in their homes. The
remaining percentage however live in group quarters which are both institutionalized and noninstitutionalized. The town has a median age of 51.7 years. It is a rich town which embraces their
social cultures including the famous La Habra festivals where they celebrate their county
La Habra Heights is a quiet and jovial town with many people living on their pension schemes. It
is a rich town with a median income of $142,039 per household and a median income of
$149,323 per family. Male median income is $83,710 while for the females is $51,873. The town
has a good social set up. People enjoy having fun and most of the time you will find almost 65%
of the population spending time at The Park located at Hacienda Road. The town has only one
Park without any recreational centers for children and the majority old folks.
The city experience a warm-summer Mediterranean climatic conditions throughout the year.
There are no cold winters and this is probably the reason why older people prefer staying in La
Habra Heights. This climate is perfects for all outdoor recreational games. The town however has
got no recreational center. Older people prefer spending time together chatting, playing golf,
swimming, cycling and even playing with their grandchildren.
The major type of business that would appeal to the residents based on the above demographics
is a Moderate Aerobic Center with fun, fitness and sports activities including swimming, cycling,
walking football as well as golf. Older people like spending time playing golf, swimming, and
even cycling to help them keep fit. This aerobic center also favors children who are also the
majority to have fun with the rolling castles, sling swings, rollercoasters, as well as painting
activities available in the center. This center is a good business proposal because the town has
got enough space or land and there is no competition as none of such centers exists in La Habra
Heights. This is also another reason this town was chosen.
This is a business that would be beneficial to both the investor as well as the entire community of
La Habra Heights. The Moderate Aerobic Center will favor the older people who would want to
relax as well as the young children and teenagers who would want to have fun.
Cervero, R., & Duncan, M. (2002). Land value impacts of rail transit services in Los Angeles
Jin, S., & John, P. (2017). Increased home size and hardscape decreases urban forest cover in
Los Angeles Countyâ s single-family residential neighborhoods. Urban forestry & urban
Park, Y. M., & Kwan, M. P. (2017). Individual exposure estimates may be erroneous when
Spatiotemporal variability of air pollution and human mobility are ignored in La Habra
Heights. Health & place, 43, 85-94. Los Angeles County. Report prepared for National
Association of Realtors Urban Land Institute.

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